IIM graduates daring to decline campus placement opportunities and starting their own ventures are no longer great news these days. But when one IIM graduate sells vegetables on the streets with a bigger dream to build a vegetable hub of India, it's indeed praiseworthy. Especially, when the person is an IIM, Ahmedabad topper.

Kaushalendra, who is in his late 20s, is an IIM, Ahmedabad topper. Popularly known as `MBA Sabziwala' among his customers, he decided to forsake a rewarding and comfy corporate life and go for setting up a vegetable distribution network. His fascination with the vegetable trade is understandable as he was born to modest vegetable farmers in Central Bihar's Ahmad Nagar Village, Nalanda dist., incidentally known as the `vegetable bowl' of Bihar.

The idea of their highly qualified son foregoing a lucrative career in the corporate world and opting for an uncertain future shocked his parents, but they later reconciled and, now seem happy for he is trying to do something that would benefit hundreds and thousands of farmers in Bihar. It is always great to hear about people like Kaushalendra, who think of entrepreneurs not only as money generators but also as a social element responsible for the prosperity of the nation.

Kaushalendra received his education in a rural government school while assisting his family in farming. Though a bright student, he loved working in the fields. He moved to Navodaya Vidyalaya in Nawada to complete his high school. Then, he cleared CAT to enter IIM, Ahmedabad, after passing intermediate from Patna Science College.

MBA Review Magazine, Kaushalendra, MBA Sabziwala, Campus Placement Opportunities, Cultivation Techniques, NGO Kaushalya Foundation, Organic Farming, Consumer Behavior, Vegetable Market, Electronic Weighing Machines, Foreign Technologies, Mega-Micro Business.