Unfortunately in business, people create strong emotional
links but the relationship is neither positive nor uplifting.
Success is built on connections we make with people and
ideas. Whether it is connecting with customers to improve
their service experience, or connecting with the strategic
business plan and objectives for the coming year, the foundation
for success starts with connecting. The authors emphasize that one will be successful when
one connects to an uplifting purpose in ways that produce
positive and uplifting relationships.
Great organizations
foster the right kinds of connections between the company,
its mission and its employees. The authors quote the example
of Southwest Airlines, which connects to its employees first
and its customers second. Management's goal was to create a fun, caring workplace
- an airline that employees would be proud to work for,
where their contributions would be recognized and rewarded.
Southwest hires for attitude and trains for skills. They
want people who like people, who believe in the Southwest
approach and enjoy serving their customers.
As the saying
goes "Performance results when people believe and belong"
i.e., when people connect.The authors are categorical that caring is the key to connecting
deeply. Caring makes the difference between a good relationship
and an amazing one and between a job you tolerate and one
you cannot wait to get to in the morning. The power to connect
is the framework upon which you will construct the building
for both personal and professional success. Connect is an
acronym that represents your blueprint for creating powerful
relationships and connections in every area. |