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 The Analyst Magazine:
Telecom Industry : Changing Landscape
 
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With the availability of 3G bandwidth, telecom players are gearing up to embrace mobile commerce in a big way and offer more mobile value-added services which can generate more revenues.

 
 

Indian telecom is the fastest growing and second largest mobile telecom market in the world, adding nearly 16 million subscribers every month, with a total subscriber base of over 670 million at the end of July 2010. At these growth levels, the overall teledensity and broadband subscription base in the sector has touched the 58% mark. During the last five years, teledensity rose from 26% to over 125% in urban area, and it also increased amazingly in rural India from 1.73% to 27%. Driven by various policy initiatives, coupled with growth-oriented strategies taken by private players and other stakeholders, the sector witnessed a complete transformation in the last decade. The sector evolved from dial-tone to info-tone and now to cloud computing with services and applications being delivered over the internet grid. According to a global information technology research and advisory firm, Gartner, the sector's revenue is expected to be more than $30 bn by 2013, and the penetration of mobile connections is projected to reach 72.5% by 2012 and 82% by 2014.

More importantly, the sector has fueled inclusive growth and become an effective tool to ensure rural empowerment and raise the quality of rural life, avoiding incremental costs involved in the traditional mode of service delivery by the government. The sector provides essential services that ensure the smooth flow of the daily transactions of people and business houses, thus helping them become socially and financially inclusive and globally competitive. It is not only creating jobs with multiplier effects but has also contributed dimension to small and tiny commercial activities across India. With the availability of 3G bandwidth, telecom players are gearing up to embrace mobile commerce in a big way and offer more mobile value-added services which can generate more revenues.

 
 

The Analyst Magazine, Telecom Industry, Mobile Connections, Rural Empowerment, Telecom Service Providers, Mobile Number Portability, Value-Added Services, Rural Market, Indian Market, Customer Service, Telecom Regulatory Authority of India, TRAI, Customer Segmentation, Customer Experience Management.

 
 
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