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MBA Review Magazine:
Business Models : Response to the Environment
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The prevalent habit of managers to borrow the straightjacket solutions from their mentors, icons and historic business tycoons is often ineffective as the environment to which they had responded was totally different from that of today's.

 
 
 

"History makes man wise." The pursuit of wisdom has been the longest quest in human history. In an attempt to derive some clues of management tapestries used by the managers, critics and thinkers are led astray in examples. The situations faced by the then leaders never reappear and the generation which tries to follow the footprints of the role models fail to achieve those heights. The idea of having role models is not obsolete but the outlook towards it may be jaundiced by the vision of an Icon of bygone days. Here the word "environment" is referred as the past upon which the present is built up and the future for which the company has to get armed. Any bolt from the blue can change the course of the managerial decisions, too. Thus, in our definition of environment we must spare the room for the uncertainties and contingencies which rush forward.

Here we will see how different kinds of environment affects an individual, a company and how the pathbreakers are made as an immediate response to these environment. To conclude an environment is the totality of all factors which influence both the organization and personnel subsystem. Former President of India APJ Abdul Kalam has an autobiographical experience to narrate. In his college days, he has been a student who was dependent on the mercy of scholarships. Once he was working on the drawing board. Shriniwasan, his guide gave him an ultimatum: If the project design is not completed within three days, his scholarship will be stopped. Kalam's young mind was shattered. In an awesome astonishment, he decided (and actually did) to finish it within the given span of time. He worked day and night on that project spending restless nights working with the design. It was later applauded as the best engineered design of the project.

 
 
 

Business Models, Historic business, APJ Abdul Kalam, Google, Harvard Business School, Reliance group, Ideal business models, Orkut, Corporate strategies, Customer Relationship Management, CRM, Strategic management, Business modle design.