Over the last two decades, the business world has seen an explosion of social entrepreneurs and a healthy competition in the social sector. The social entrepreneurship revolution is fundamentally changing the way society organizes itself and the way people approach social problems. The key objective of a social entrepreneur is to recognize society's problems on a large scale and to provide new solutions by changing the system persuading the entire society to take progressive steps. Just as social entrepreneurs create and transform industries, they act as change agents in order to improve systems, invent and publicize new approaches and advance sustainable solutions that create social value.

Social entrepreneurs identify resources where people only see problems. They view the villagers as the solution, not the passive beneficiary. They begin with the assumption of competence and unleash resources in the communities they're serving. Compared to traditional business people, social entrepreneurs mainly seek to generate `social value' rather than profits. Unlike majority of non-profit organizations, their work is targeted not only towards immediate, short-term effects, but far-reaching long-term change.

In short, a social entrepreneur recognizes a social problem and uses entrepreneurial principles to organize, create, and manage a business enterprise to make social change. If business entrepreneurs measure performance in terms of profit and return on investment (ROI), social entrepreneurs assess their success in terms of the impact they have on society. In many cases, social entrepreneurs join non-profits and citizen groups; they also work in the private and governmental sectors. The 40 year old social concept has grown in popularity recently as more and more entrepreneurs are seeking to distance themselves from the claws of corporate greed. There are more than 20,000 socially conscious people existing across the globe.

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