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Effective Executive Magazine:
Leverage Your Resources to Achieve Sustainable Success : The Greatest Challenge
 
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Don't think of achieving sustainable success as some outlandish, pie-in-the-sky wish. Instead, think of it as a process that has to be carefully watched over and executed with discipline. As you do that, you will steadily get better and better at achieving a result and then finding ways to equal or improve that result in the future.

 
 
 

Sustaining success is THE greatest challenge for our generation. Every generation has taken on some great cause and left its mark on history. In the 1930s, 1940s, and 1950s our ancestors took on the challenge of the Great Depression and World War II and guided us through an extraordinary advance in education. In the 1950s, 1960s, and 1970s wise and courageous people took on the issues of civil rights and have generated extraordinary progress in creating greater opportunities for more people just in my lifetime alone. Over the past thirty years a technological revolution has allowed people around the globe to communicate with each other in real time and advanced our lives in countless ways. During that same time advances in medicine have significantly increased the average life span and the quality of life for millions of people.

However, throughout the centuries we still have not figured out how to sustain our successes and build on them. We operate as though age-old myths dictate our decisions. We've been told forever that for every up there must be a down and that success is cyclical and beyond our control. We seem to think that improving our performance and results in a sustainable way is a foolish, idealistic notion.

But why have we given in so easily? Why can't we make the central focus of this generation as the search for ways to build on past successes and increase momentum toward our desired outcomes? This is just as important for individual and small group success as it is for organizations and for the society as a whole.

 
 
 

Effective Executive Magazine, Sustaining Success, Idealistic Notion, Financial Fraud, Future Implications, Second-Hand People, Integrity Maintainence, Economic Swings, Dot-com Bubble Mania, Financial Breakdown, Technological Revolution.