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Portfolio Organizer Magazine:
Competitive Stand of the Indian Steel Industry in the Global Arena
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The Indian steel industry needs consolidation and liberal government policies to be more competitive in the global arena. The article provides an in-depth analysis of this industry.

 
 
 

The last few years have seen the Indian steel industry staging a smart turnaround in its performance. The main factors, which contributed to this are, rise in the global steel consumption, output stagnation in developing economies, resulting in firming up of international prices, growth in the Indian economy leading to the increased domestic consumption, business restructuring and reengineering of business processes. India has rich resources for steel making with the following potential advantages, which have not yet been fully leveraged.

The current international boom should not lull our industry into a misplaced optimism. In general, local factors such as availability of cheap trained workforce, low power cost and low specific investment through adoption of most effective process technology make a substantial difference in the cost of production for any country. In this article, we briefly capture the points highlighted by certain studies on the competitiveness of the Indian steel industry.

The Joint Plant Committee (JPC) published a report in February 2003, which ranked India as the ninth most cost competitive steel producer in the world, the first eight countries being CIS, China, South Korea, Brazil, Taiwan, Australia, Mexico and the UK. India ranks ahead of at least five countries, including the US, as far as cost-competitiveness of steel production is concerned. The JPC study covered 14 countries and pointed out the weaknesses and strengths of production and marketing systems, thus enabling entrepreneurs and policy makers to take corrective measures. However, the report itself has stressed that cost-competitiveness may not necessarily translate into international competitiveness due to various factors like high tariffs, transportation cost and other non-tariff barriers. Further, the study cautions that the differences in product quality might not have been factored in the comparison, which is a serious limitation.

 
 
 

Portfolio Organizer Magazine, Indian Steel Industry, Government Policies, Indian Economy, Business Restructuring, Business Reengineering, Marketing Systems, Global Market, Economic Policies, Joint Plant Committee, Greenfield Investments, International Steel Market, Organizational Structure, Foreign Direct Investments.