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The IUP Journal of Applied Finance :
Perceived Significance of Financial Objectives: An Empirical Study
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This paper analyses the relative significance of financial objectives pursued by the corporate sector in India. The following null hypotheses have been tested in this paper—Ho1:The companies do not stick to a single financial objective. Ho2: The nature of industry to which a company belongs does not affect the significance attached by it to different financial objectives. The data for the purpose of this study was collected with the help of a questionnaire, which was mailed to the top 500 companies mentioned in the report published by CMIE (1998). Of these, in all, 72 usable questionnaires were obtained, which have been used for the purpose of analysis. Weighted Average Scores, ANOVA, t-test and Factor analysis were used for the purpose of analysis and testing the hypotheses. The results reveal that the companies are found to be postulating multiple financial objectives, while making decisions about capital projects. Maximizing ‘Sales’, ‘Return on Investment’ and ‘Operating Profit before interest and taxes’ have emerged as the most significant financial goals. Surprisingly, goals having market-related variables such as maximization of ‘Market rate of return’, ‘Price-earning ratio’ and ‘Market value per share’ are the least preferred. The Factor Analysis gave the following five factors:1. Maximization of Profits and Sales 2. Maximization of Shareholders’ wealth 3. Maximization of ROI 4. Maximization of Net Worth and Cash Flows 5. Maximization of Total Assets. ANOVA results show that the companies belonging to different industries have different set of objectives and hence, Ho2 has been rejected.

Objectives are only hopes unless they clearly define realistic results that state, what is to be achieved by when. They should be specific, measurable, and achievable. The objectives represent not only the end point of planning, but the end towards which every move in the organization is aimed at. The profit maximization as a financial objective dominated the financial economics and management literature for a long period of time. However, this objective has been criticized on the ground that it is narrow in scope and takes into consideration the short-term perspective of an organization. Considering these limitations, the textbooks on finance emphasize that the major objective of any finance function is to maximize the wealth of shareholders (for details see Brigham 1985, p. 7; Chandra 2001, p. 6; Vanhorne 2002, p. 4; Khan and Jain 1994, p. 15; Pandey 2000, p 14). It has been shown by the empirical research that in practice, the companies often do not stick to a single financial objective rather they resort to multiple financial objectives (Stonehill and others, 1975; Porwal, 1976; Porwal and others, 1979; Bhaskar and McNamee, 1983, Bansal, 1985; Pandey and Bhat, 1991; Patel, 1992; and Jain and Kumar, 1998). The assumption of single objective has come under scrutiny because its realization rests on unrealistic conditions of certainty and perfect capital markets and better insights into corporate goal setting process.

 
 
 

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