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Professional Banker Magazine:
Banking : Changing the Gear
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Indian banking is transforming itself into a customer-centric, commercial proposition. With products like credit cards, consumer credit and with superior technology and effective innovation, it is producing customer delight.

 
 
 

India is a country with huge potential, a country with a large young and growing population, a country poised to become one of the superpowers, a country that has established itself as a technical brain hub…… We generally come across such lines in prominent dailies or hear from those who have created a niche of their own in various areas of Indian business or academics.

What has changed the landscape of Indian economy? What is the outlook of the Indian population, which is gradually achieving high educational standards, or at least, the basic literacy levels? What is it that the educated, elite and the still learning people want? These are some of the important questions that need answers.

It is the power of time, which has overtaken the value of money in the past one-and-a-half decades. People have realized that it is the best utilization of time, which would automatically generate money resources for them. Therefore, `time' has come to occupy an important position in today's fast-changing world. So, what follows? Is it only time or something else? Another thing that has caught the attention of the financially literate people and that is the value of risk and return and last but not the least is the convenience of doing things, i.e., right decision at the right time and at the right place. All these factors (time, money, risk, return and convenience) are closely related if we are discussing the world of finance and banking.

 
 
 

Professional Banker Magazine, Indian Economy, Indian Banking, Decision Making Process, Global Economy, Financial Markets, Gross Domestic Product, GDP, Banking Sectors, Public Provident Fund, PPF, Government Schemes, Indian Banking Landscape, Public Sector Banks, Financial Innovations, Banking Services, Mutual Funds.