E-SECURITY
IT Disaster : It's Not a Matter of If - It's a Matter of When
-- Gil Brodnitz
Gary A Curtis
and
Robert Emmel
Complacency, complexity and strained legacy systems are conspiring to raise the risk of
an unexpected IT disaster to alarming levels. Standard backup policies and redundant systems
are no longer enough. What's needed now is a strategic emphasis on rapid and
well-rehearsed recovery.
© 2008 Accenture Inc., (www.accenture.com). All Rights Reserved. The article was originally published in Outlook, the journal of high performance business, an Accenture publication. Reprinted with permission.
IT SERVICES
Prominent Frameworks in Application Managed Services
-- Veerendra P Emani
In the present competitive scenario, organizations are making efforts to enhance
operational efficiency and reduce costs. In this regard, application managed services play an important
role by transferring regular application maintenance requirement to an IT service provider. This
article examines the prominent framework in application managed services that deliver high value
and highlights its benefits.
© 2009 IUP. All Rights Reserved.
E-STRATEGIES
Google : A Decade of Dominance
-- Sanjoy De
Google, which started its operations barely a decade ago, has grown by leaps and bounds
to reach the pinnacle of success in the search engine market, thanks to its smart
innovation-driven strategy. But in the next decade, it has to cross some hurdles too.
© 2009 IUP. All Rights Reserved.
E-ENVIRONMENT
Indian Computer Hardware Industry
-- T Jyotsna
Though the global financial crisis and the depreciating rupee have dented the margins of
the hardware manufacturing companies in India, increasing attention of policy makers is likely to
give a boost to the once beleaguered hardware industry. Yet, India is far from becoming a global
hardware manufacturing hub.
© 2009 IUP. All Rights Reserved.
CASE STUDY
Yahoo! Auctions in Japan
-- P Indu
and
Sachin Govind
Yahoo! Japan Corporation, a joint venture between the US-based Yahoo! Inc. and
Japan-based SoftBank Corporation, is the largest integrated information portal in Japan. Yahoo! Japan's
online auctions, launched in 1999, became one of the most popular sites in Yahoo! Japan's portal.
This case discusses Yahoo! Japan's entry into the online auctions market and examines some of
the strategies that it followed. It concludes with a brief description of Yahoo! Japan auction's
agreement with eBay US, facilitating cross-border bidding.
© 2008 ICMR. All Rights Reserved. For accessing and procuring the case study, log on
to www.ecch.com or www.icmrindia.org.
BOOK REVIEW
Knowledge Integration : Concepts, Frameworks and Applications
Editors: Vishakha Munshi and Ravi Kumar Jain
B Reviewed by T Sreelatha
In the current business scenario, organizations, in order to achieve competitive advantage,
should make their operations efficient regardless of the industry, size and location. Knowledge
integration acts as solution in this regard. It focuses on identifying strategies and obstacles that hamper
the implementation process and at the same time, offers solutions to make business operations efficient.
© 2008 IUP (www.iupindia.com). All Rights Reserved. For more information and procuring this book,
visit www.iupindia.in/books or write to serv@iupindia.in.
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