The IUP Journal of Information Technology
Relationship Between Acceptance of Virtual Private Cloud (VPC) and Adoption of VPC: An Empirical Study

Article Details
Pub. Date : March, 2020
Product Name : The IUP Journal of Information Technology
Product Type : Article
Product Code : IJIT20320
Author Name : J Webb, O Aly
Availability : YES
Subject/Domain : Engineering
Download Format : PDF Format
No. of Pages : 58



Virtual Private Cloud (VPC) is a new deployment model of the cloud computing technology that was introduced to address the security concerns of cloud technology. VPC is a rapidly growing technology, addressing the market demand for a secure cloud environment. Like other new technologies, concerns and issues have surfaced with the adoption of the VPC solution. Organizations may be concerned about ease of use, usefulness, security and trust, which can have negative influences on the adoption of the VPC solution. The lack of scientific and empirical analysis using technology acceptance and adoption models brought an excellent opportunity for this study. The purpose of this study is to examine the relationship between acceptance and adoption of VPC solution. The population sample consisted of individual users within the United States between 18 and 65+ years of age, with a total sample size of 400 qualified respondents. The theoretical framework utilized in this study was based on the most widely used technology adoption models of Technology Acceptance Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT). An online web-based survey was conducted to assess the measurement and understanding of patterns demonstrated by participants. The study employed statistical data analysis, Exploratory Factor Analysis (EFA), analysis of variance and Chi-square test of independence. The study leveraged the multiple regression quantitative methodology to determine the relationship between the acceptance and the adoption of VPC. The results showed that security concern is not of much concern when adopting the VPC solution. The result also indicates that there is trust in the VPC solution to mitigate security threats and aligned with the notion that VPC was introduced to address the security concerns of the other cloud computing deployment models such as public, hybrid, private and community.


Virtual Private Cloud (VPC) adoption is increasingly important in computer science especially for data scientists working in Big Data (BD) and Big Data Analytics (BDA) requiring a secure and trusted cloud computing environment (Dillon et al., 2010; Abdul et al., 2014; and Sharma, 2016). The VPC adoption is predicted to grow at approximately $50 bn by 2023 (Market Research Future, 2018). This pervasive adoption of the VPC solution arises as a result of the growing trend in the security threats in the cloud computing environment using the standard deployment models of the public, private, hybrid and community clouds (Dillon et al., 2010; Abdul et al., 2014; and Inukollu et al., 2014). Cloud computing is a powerful technology emerged to store large datasets, perform massive-scale and complex computing that are needed for BD and BDA (Purcell, 2014; and Hashem et al., 2015).


Virtual Private Cloud (VPC), Technology Acceptance Model (TAM), Unified Theory of Acceptance and Use of Technology (UTAUT), Multiple regression analysis, Explanatory Factor Analysis (EFA), Chi-square, Analysis of Variance (ANOVA)

Upload Articles
Click here to upload your Articles



Articles of the Month
ISBN: 978-81-314-2793-4
Price: ₹250
Payment by D.D. favouring
"ICFAI A/c IUP", Hyderabad

Reach us at
Tel: +91 8498843633