The IUP Journal of Corporate Governance
Corporate Social Responsibility in India: A Bibliometric Analysis

Article Details
Pub. Date : Oct, 2022
Product Name : The IUP Journal of Corporate Governance
Product Type : Article
Product Code : IJCG031022
Author Name N S Sudesh, Saradhi Kumar Gonela and Ramkrishna Dikkatwar
Availability : YES
Subject/Domain : Management
Download Format : PDF Format
No. of Pages : 17

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Abstract

The Indian government made Corporate Social Responsibility (CSR) mandatory in 2013 by amending the Companies Act, complicating research studies on the topic. This paper is a bibliometric analysis of recent trends in research on CSR in India. VOSViewer is employed to visualize networks such as keyword co-occurrences and author collaborations. With the help of BibExcel, other aspects of bibliometric analysis are carried out. Based on an analysis of 685 papers/retrieved articles from Scopus, the study finds that a company's financial performance has become central to CSR orientation in recent years. Co-occurring keywords suggest that sustainability issue is becoming important and that CSR fosters a positive brand image of companies.


Introduction

Corporate Social Responsibility (CSR) can be traced back to Andrew Carnegie (Freeman and Liedtka, 1991; and Janowski, 2021). He professed the Charity principle and the Stewardship principle. The first calls for companies to be generous with their profits and offer assistance to the needy of the society. According to the Stewardship principle, businesses have to assume the role of caretakers of property and hold their money as a trust for the society at large (Freeman and Liedtka, 1991). From that view, CSR has evolved a great deal to the extent that it is now viewed as a legitimate responsibility of any company.

By mandating it in the Indian Companies Act, 2013, India became the only country in the world to enforce mandatory expenditure on CSR by companies that meet certain criteria (Mitra and Warshay, 2017). While other countries have left the issue to the discretion of the companies, India asks for CSR as a rule, making academic research in this area complicated.

Bibliometrics is used to perform quantitative analysis, using data mining, statistics, and mathematics, of academic papers about a specific topic or an area (Donthu et al., 2021). Bibliometric analysis provides a bird's view regarding the structure of the research area or topic (Zupic and Cater, 2015) by establishing interconnections among the academic papers and topics (Kim and McMillan, 2008). New and emerging streams of research pertaining to the topics would