Sept'20


Case Folio
The IUP Journal of Management Case Studies

ISSN: 0972-5350

It is a quarterly journal focusing on thought-provoking case studies covering different aspects of management. It is a useful reference for all executives, managers, practitioners, faculty members and students.

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  • Industry
  • Management
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  • Human Resources
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  • E-Business
  • Governance and Ethics
Highlights
  • A quarterly refereed journal focusing on thought-provoking case studies covering different aspects of management.
  • Selected teaching cases that faculty members and trainers around the world will love to take into their classrooms.
  • A useful reference for all executives, managers, practitioners, faculty members and students who want to upgrade their knowledge and skills of analysing the performance/non-performance of businesses and the underlying hurdles.
Regular Features
  • To Our Readers
  • Book Review
  • Case Shelf
Article  
Domino's Pizza: Business Continuity Strategy During the Covid-19 Pandemic
50
From Fragmentation Towards Cohesion: A Case Study in Facilitating Organizational Change
50
JPMorgan Chase & Co. - Creating a Next-Gen Banking Experience Powered by Digital Technology
50
Paytm Employing Technologies and Tools to Fight Cyber Fraud
50
Maximizing Value and Impact from the Case Writing Cycle
50
       
Contents : (Sept'20)

Domino's Pizza: Business Continuity Strategy During the Covid-19 Pandemic
Debapratim Purkayastha and Hadiya Faheem

The case discusses the American multinational pizza giant Domino's Pizza, Inc.'s (Domino's) strategy during the Coronavirus pandemic in 2020. Domino's resorted to a 'Contactless' delivery initiative, which it launched in January 2020 in the wake of the novel Covid-19 outbreak that started in Wuhan, China, and soon spread to countries across the world. With increasing awareness about the virus, consumers were taking precautions to prevent transmission of the disease and were remaining indoors. Many restaurants were closed and the governments of all countries allowed only takeout and delivery. Since Domino's had a strong delivery infrastructure and digital customer base who knew how to order online, it was well-positioned to tackle the crisis. Some analysts appreciated Domino's for its contactless delivery model, as it was helping the pizza giant to thrive during the Covid-19 crisis. To cater to the increasing demand from consumers, Domino's was planning to hire 10,000 new workers in the US. However, it also attracted the ire of critics who felt that the company was putting its employees at the risk of contracting the virus. There were also instances of some of its employees contracting Covid-19. With this being early days of the pandemic, some analysts opined that it could be a tough road ahead for Domino's as the company had to grapple with the full impact of the Covid-19 pandemic.     more »


© 2020,. All rights reserved.

From Fragmentation Towards Cohesion: A Case Study in Facilitating Organizational Change
Michael Walton

Facilitating organizational change is fraught with problems, and these are intensified if the organization occupies a prominent global profile and is staffed with status-conscious top executives. The paper outlines a change intervention in such organization and describes work with a senior management team that had lost direction and was falling apart. The reputation of the reclusive main Board Director involved was at risk, and in an attempt to retrieve matters, a Management Retreat was initiated to recover the situation. An approach to the work is outlined, together with the key outcomes from the intervention itself.     more »


© 2020 IUP. All Rights Reserved.

JPMorgan Chase & Co. - Creating a Next-Gen Banking Experience Powered by Digital Technology
Anil Anirudhan and Sanjib Dutta

The case discusses the digital initiatives taken by JPMorgan Chase (JPMC). To stay relevant amidst changing customer expectations and the increasing trend of digital banking, JPMC employed a team of 50,000 technologists worldwide and had a technology budget of $11.5 bn in 2019. The initiative to have digital technologies play a pivotal role in banking operations was taken up in 2006 under the leadership of Jamie Dimon, CEO of JPMC. The case deals with the growth of JPMC over the years and its digital initiatives, which included the "mobile first, digital everything" strategy. The use of new technologies such as Big Data, Artificial Intelligence, Cloud Computing, Mobile and Electronic Payments, Machine Learning, Blockchain, Robotics and Cyber Security by JPMC is discussed in detail. JPMC had tied up with several fintech companies to develop new technologies for its banking operations and to preempt competition in future, both from banking and non-banking entities. Even though JPMC had emerged as a disrupter in the banking industry with its innovative technologies, it faced an ever-growing threat from banking organizations aligned with technological companies. It therefore sought to take the competition head on with the use of digital technology.     more »


© 2020, IBS Center for Management Research. All rights reserved.

Paytm Employing Technologies and Tools to Fight Cyber Fraud
Koti Vinod Babu and Namratha V Prasad

The case discusses the technologies and tools employed by Paytm, one of India's leading e-commerce and digital wallet companies. The case starts out by going into the reasons for the vulnerability of a digital payments company like Paytm to fraud. Though there are cyber laws in India to check fraud in digital payment systems, companies such as Paytm continued to be easy targets of fraudsters. The case then provides an overview of the kind of frauds encountered by the customers of Paytm, the loss borne by them and the various measures taken by Paytm to counter the frauds. Later, the case describes in detail the different tools and technologies like Data Encryption, Data Intrusion Detection Systems, and Artificial Intelligence that were adopted by Paytm to combat fraud. Vijay Shekhar Sharma (Sharma), Founder and CEO of Paytm, was confident that the security measures deployed by Paytm would be effective in combating cyber fraud. The question is, can Paytm maintain the same level of security in future considering the ever-shifting fraud landscape?     more »


© 2020 IUP. All Rights Reserved.

Maximizing Value and Impact from the Case Writing Cycle
Richard McCracken

The case method is one of the most powerful pedagogies available to business educators and is adopted widely in leading business schools, but the benefits that accrue from writing the teaching cases that are at the heart of the pedagogy are underrecognized and underexploited. Many case authors are unsupported and underresourced. The paper identifies the stakeholders in writing and subsequent teaching of a case: faculty authors, students, schools, businesses and protagonists, and the benefits and impacts deriving to each throughout the lifecycle of a case from initial research through writing, teaching, and then distribution. The findings are based upon many conversations with case authors, students, deans, directors and accreditation bodies as Director of The Case Centre, the independent home of the case method. more »


© 2020, Research. All rights reserved.

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