Article Details
  • Published Online:
    June  2026
  • Product Name:
    The IUP Journal of Business Strategy
  • Product Type:
    Article
  • Product Code:
    IJBS040626
  • DOI:
    10.71329/IUPJBS/2026.23.2.55-62
  • Author Name:
    Tapal Dulababu
  • Availability:
    YES
  • Subject/Domain:
    Management
  • Download Format:
    PDF
  • Pages:
    55-62
Volume 23, Issue 2, April-June 2026
How MNCs Can Adapt to Geopolitical Fragmentation
Abstract

Introduction

For a while after the end of the Cold War, i.e., from the 1990s to the 2010s or so, the global business scene was rather peaceful and connected. This helped the process of globalization grow immensely (Evenett & Pisani, 2023).