Article Details
  • Published Online:
    September  2024
  • Product Name:
    The IUP Journal of Entrepreneurship Development
  • Product Type:
    Article
  • Product Code:
    IJ030924
  • Author Name:
    Hadiya Faheem and Sanjib Dutta
  • Availability:
    YES
  • Subject/Domain:
    Management
  • Download Format:
    PDF
  • Pages:
    15
Kate Cincotta and Saha Global: Providing Safe Drinking Water to the Bottom-of-the-Pyramid Consumers
Abstract

The case discusses Saha Global, a social enterprise started by Katherine Cincotta and Vanessa Green, to provide access to potable water to consumers in Ghana.

Introduction

In early 2023, Saha Global, a non-profit social enterprise providing potable water to Bottom-of-the-Pyramid3 (BoP) consumers in the northern region of Ghana, reported that the company had successfully provided safe drinking water to more than 127,062 people in the country.iii In addition to this, the company had trained nearly 1,109 women entrepreneurs to run 389 clean water businesses, as of 2023.iv