Article Details
  • Published Online:
    December  2025
  • Product Name:
    The IUP Journal of Case Folio
  • Product Type:
    Article
  • Product Code:
    IJCF031225
  • DOI:
    10.71329/CaseFolio/2025.25.4.55-69
  • Author Name:
    Shwetha Kumari and Jitesh Nair
  • Availability:
    YES
  • Subject/Domain:
    Management
  • Download Format:
    PDF
  • Pages:
    55-69
Volume 25, Issue 4, December 2025
LONGi Green Energy’s Quest for Growth and Sustainability in a Changing Solar Landscape
Abstract

LONGi Green Energy Technology Co., Ltd., a leading player in the global solar market, earned a spot on Forbes China’s 2022 Top 50 Sustainable Development Industrial Enterprises list on February 7, 2023. Founded in 2000, LONGi focused on customerdriven growth and comprehensive energy transformation. The company’s mission to foster a greener world through solar energy led to its establishment of five key business areas: monocrystalline silicon wafer cells and modules, commercial and industrial solar solutions, green energy solutions, and hydrogen equipment. In 2021, LONGi launched a photovoltaic-focused decarburization program and began producing alkaline water electrolyzers for hydrogen. The company also initiated “PV + Transportation” projects to enhance metropolitan grids and advance green energy adoption. Despite its success, LONGi faced significant challenges due to rapid sector evolution, heightened competition, and the need to integrate new technologies. By late 2023, the company undertook a reorganization, including layoffs, to address an oversupply of solar products and the impact of long-term Chinese subsidies. The case provides insights into balancing short-term performance with long-term technological advancements.

Introduction

On February 7, 2023, Forbes China published its ‘2022 Forbes China TOP 50 Sustainable Development Industrial Enterprises’ list. The assessment focused on five key areas: management system, technological innovation, overall benefits, resource allocation, and demonstration and promotion.iii LONGi Green Energy Technology Co., Ltd. (LONGi), recognized as a global leader in solar technology, earned a spot on the list for its outstanding achievements in green manufacturing, sustainable development, and ESG practices. The accolade underscored LONGi’s achievements as a benchmark in sustainable development among Chinese companies.