The Choice of Foreign Entry Modes in a Control Perspective
-- Svend Hollensen, Britta Boyd and Anna Marie Dyhr Ulrich
The aim of this article is to investigate the choice of entry modes for international markets in a control perspective. A survey from the Confederation of Danish Industry with 234 Danish Small and Medium Enterprises (SMEs) served as the data base. The entry modes are categorized into three groups depending on the control that the company has over its activities abroad. The paper examines the selected factors that influence the entry modes of Danish SMEs in different strategic settings. Results show that the most deciding factor for the choice of high control entry mode (subsidiary) was the factor ‘turnover’. The factors, personal networks and the interruption of the international activities, were the most significant factors for the choice of intermediate mode (joint ventures and strategic alliances).
© 2011 IUP. All Rights Reserved.
Strategy for Joint Liability Group Upscaling in Bihar
-- Manesh Choubey and B L Mishra
Innovations of credit products and delivery systems, which would help banks to manage transaction costs relating to appraisal and monitoring and which cover default risks and reduce delinquency levels in this niche segment of agriculture credit, have eluded the banking system. National Bank for Agriculture and Rural Development (NABARD) started the concept of Joint Liability Group (JLG) in 2004-05 as pilot projects in eight states. Tenant farmers, share croppers, oral lessees, farmers with small holdings without proper land records and the poor who could not form Self-Help Groups (SHGs) for want of numbers and other criteria, can form a JLG. As per rough estimates, about 13,200 JLGs had been financed by various Grameen Banks in Bihar till March 31, 2010. The objective of the study is to study the extent of coverage of JLGs in Bihar, the important issues and problems in the formation and financing of JLGs, impact of JLGs financing to small and marginal farmers and agricultural laborers and to formulate a strategy for scaling up of JLG in Bihar. The study suggests a proactive role of the state government and NABARD in increasing the loan amount per borrower and the capacity building of groups to develop group dynamics.
© 2011 IUP. All Rights Reserved.
Payroll Outsourcing: A New Paradigm
-- Princy Thomas and P K Thomas
Outsourcing has become a practice in companies that strive to streamline complicated business processes and choose to focus on key business objectives. Recently, more companies have jumped on to the payroll outsourcing bandwagon to reduce costs and, in turn, enhance their profitability. It is an activity that involves contracting with a business service to handle all functions related to payroll and can manage the process without the need to maintain a large payroll department. This paper seeks to conceptualize theory and practice by incorporating various advantages and issues associated with the payroll outsourcing process and provide an insight into the scope of payroll outsourcing. The study also suggests a few qualities needed for a new payroll vendor to enter into the payroll outsourcing field for better survival.
© 2011 IUP. All Rights Reserved.
Importance of ‘Trust Factor’ in Corporate Branding
-- Lopamudra Ghosh and Subhadip Roy
With the growing consumer awareness and market competition, the ‘trust factor’ has garnered a lot of significance in business parlance. Trust is the belief that a consumer has in a purchase situation towards a company that it will deliver goods and services on a par with quality that the consumer expects. This belief is often accompanied by apprehensions about the company. Though trust could explain many marketing phenomena, it has been less researched. Thus the current study tries to analyze the attributes of trust towards a corporate brand, and builds a conceptual framework incorporating consumer trust in a corporate brand.
© 2011 IUP. All Rights Reserved.
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