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The IUP Journal of Entrepreneurship Development

Mar'15
Articles

The Role of Social Capital in a Traditional Entrepreneurial Society: A Study

--Koushik Dutta

Social capital, a construct, is a focal point in entrepreneurship research. This paper seeks to study the effects of an exploitative regulatory and economic environment on the social capital of an entrepreneurial society and the individual entrepreneur. The case study method is adopted and the study is carried out through semi-structured interviews of seven entrepreneurs selected from the community of weavers and traders of handloom textile products in Shantipur, a small town in Eastern India. Analysis of the cases leads to the propositions that when exposed to such environments, entrepreneurs in the society demonstrate low levels of generalized trust and low capability for forming bridging social capital. In a country with diverse languages and a legacy of English colonialism, the fluency of the entrepreneur with the English language correlates positively with the ability of the entrepreneur to create bridging social capital.

© 2015 IUP. All Rights Reserved.

Entrepreneurial Motivation: A Study of Microentrepreneurs in Aizawl District, Mizoram

--Lalhunthara

Mizoram lags behind the rest of the country as far as industrial development is concerned. The state has no major industries worth mentioning and as such microenterprises play a prominent role in the socioeconomic development of the state. They are considered as growth engines that trigger the development process. Though some progress in industrial development was experienced and the micro and small enterprises are gradually gaining momentum, especially in the service sector, the industrial development in Mizoram is relatively slow owing to its geographical disadvantages. Further, power supply, transport and communication, water supply and lack of raw materials and skills, inter alia play a significant role in hindering industrial development. This paper examines the different dimensions of entrepreneurial motivation such as entrepreneurs’ advisors, choice of business lines, choice of business location, entrepreneurs’ commitment and aspirations about their children based on the data obtained from 406 microenterprises in Aizawl district, Mizoram. Based on the findings, the paper suggests that the government should adopt separate policies for microenterprises in line with the policy for small and medium enterprises, providing them financial support, marketing opportunities, infrastructure, and training.

© 2015 IUP. All Rights Reserved.

Case Study
Achyuta Samanta’s KISS: Mainstreaming Marginalized Communities Through Education

--Debapratim Purkayastha
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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management
Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.
International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

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