Emergence
of Small Scale Industries and Entrepreneurship in the Rural
Areas of Northeastern States of India: An Analytical Approach
- -Nirankar
Srivastav and Rickey A J Syngkon
The
main objective of this study is to make an indepth analysis
of the development of Small Scale Industrial (SSI) sector
in the rural areas of the states of Northeastern Region
(NER) of India. The SSI sector is studied in terms of changes
in the number of enterprises and employees, working status
classification, firm size and types of organization in the
region. It focuses specifically on the role and profile
of entrepreneurs. The SSIs are broadly classified into following
categories: manufacturing, assembling, processing; services;
and repairing and maintenance. It is found that the manufacturing,
assembling and processing activity is the dominant group
among the various SSIs activities in the Northeastern (NE)
states in rural and urban areas. The next category of activities
is the services group followed by repairing and maintenance.
In most of the NE states, the SSIs are growing significantly
in rural areas. In some states, concentration and growth
of SSI activities is higher in rural areas than in urban
areas. Another important feature is the rising number of
women and tribal entrepreneurs in the region. If this trend
continues, then it will play an important role in rural
development and transforming the economies of this region
in future.
©
2008 IUP . All Rights Reserved.
Empowerment
of Women Through Participation in Rural Development
- -A
K Makar and D C Kalita
This
study is an attempt to analyze women's empowerment through
participation in rural development. This paper mainly uses
the secondary data from various sources to justify the role
played by women in various fields of development activities
towards removal of gender inequality, work force in agriculture,
political participation, entrepreneurship development, and
rural development. In the present context of globalization,
this paper is meaningful from the viewpoint of exploring
potentialities for empowerment of women and the required
policy prescription suited to different socioeconomic environment.
It reveals that women are participating in every activity
which is sine-qua-non for rural as well as economic development
of any country. Therefore, the government should take appropriate
policies towards reservation of women, information access
with proper data base system exclusively for women, paving
the way for integrated women's development in rural areas.
Besides, appropriate education facilities for rural women
should be provided for their socioeconomic upliftment as
per situationspecific technical feasibility, coupled with
effective information access system to make any policy fruitful.
©
2008 IUP . All Rights Reserved.
Entrepreneurial
Success in SMEs Based on Financial and Non-Financial Parameters
- -C
Venkata Ramana, A Ramachandra Aryasri and D Nagayya
Entrepreneurial
success among start-ups is one of the topics on which very
few elaborate and in-depth studies have been made. Furthermore,
these studies have been exploratory in nature and adequate
empirical evidence has not been provided, especially in
measuring entrepreneurial success. Current literature on
entrepreneurial success emphasizes the role of entrepreneurial
attributes as the primary factor for the success of start-ups.
There are a few researchers who have proposed that the individual
competence of the entrepreneur and regulatory support are
also important factors for the success of start-ups. This
study was conducted in four districts of Andhra Pradesh
with a sample size of 200 SMEs. Personal interviews were
conducted with the founders of 200 SMEs using a standardized
questionnaire. All the 200 entrepreneurs were measured on
four entrepreneurial attributes, viz., Industry Knowledge
(IK), Street Smartness (SS), Tolerance for Ambiguity (TFA)
and Impact of Personal Selling on Start-up Success (IPSS).
The entrepreneurial success of the 200 SMEs has been measured
using both financial and non-financial parameters. The contribution
of the study is three-fold: First, this study has developed
instruments to measure IK and SS; Second, it identifies
non-financial parameters to measure entrepreneurial success;
Third, it measures entrepreneurial success using both financial
and non-financial parameters. The study found that none
of the four entrepreneurial attributes are possitively associated
with entrepreneurial success. Overall, there is a negative
correlation between industry knowledge and entrepreneurial
success. However, in the moderately successful category
of entrepreneurs, TFA and IPSS have contributed to a little
extent for the success of the firms.
©
2008 IUP . All Rights Reserved.
Case
Study
Corn
Club: The Strategic Way Ahead
- -Ashwini
Sovani
This
case study deals with the unique strategic blend for winning
the unconventional markets for an unusual product line.
The insights are provided as to how the two entirely different
set upCorn Club, a retail eatery chain, and Monsoon Agro
Bio Ltd., (MABL), a frozen food processing unithave complemented
each other's activities to emerge as major processed food
suppliers. Corn Club's brand equity has been able to popularize
corn-based products in Indian cooking. And MABL has supplemented
the effort by providing processed corn and corn products
for inclusion in further cooking recipes for the Indian
household.
©
2008 IUP . All Rights Reserved.
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